{"id":964,"date":"2023-07-30T07:36:00","date_gmt":"2023-07-30T07:36:00","guid":{"rendered":"https:\/\/worldculturepictorial.com\/wcp-blog\/?p=964"},"modified":"2023-07-31T00:40:08","modified_gmt":"2023-07-31T00:40:08","slug":"twitter-bluebird-lost-to-new-x-logo-elon-musk-rebrand-jack-dorsey","status":"publish","type":"post","link":"https:\/\/worldculturepictorial.com\/wcp-blog\/twitter-bluebird-lost-to-new-x-logo-elon-musk-rebrand-jack-dorsey\/","title":{"rendered":"Blue Bird, lovely, lively, missing Jack? Had his ambitions not grown bigger (Shakespeare: &#8220;the very substance of the ambitious is merely the shadow of a dream&#8221;), Blue Bird would still tweet on Twitter"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/www.worldculturepictorial.com\/images\/content_6\/twitter-logo-from-bird-to-x.png\" alt=\"\"\/><\/figure>\n<\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/www.worldculturepictorial.com\/images\/content_6\/twitter-building-remove-blue-bird.png\" alt=\"\"\/><\/figure>\n<\/div>\n\n\n<p>(quote)<br><br>\n\n<a href=\"https:\/\/www.thedrum.com\/news\/2023\/07\/24\/appalling-instinct-branding-designers-react-twitters-x-rebrand\">Al Young, joint chief creative officer, St Luke\u2019s<\/a> \u201c&#8230;getting rid of the perfect little bird icon, which is instantly recognizable and charismatic, in favor of X is not going to be a successful solution for Twitter, in my opinion. X is ubiquitous and it is shorthand for danger. No one wants to put Xs in their search bars unless they are actively looking for trouble.\u201d<br><br>\n\n&#8220;The very substance of the ambitious is merely the shadow of a dream.&#8221; \n&#8220;As he was valiant, I honor him. But as he was ambitious, I slew him.&#8221;\n&#8211; William Shakespeare\n\n<a href=\"https:\/\/www.forbes.com\/sites\/roberthart\/2023\/07\/24\/elon-musk-kills-twitter-bird-logo-in-x-rebrand\/\">Elon Musk has replaced Twitter\u2019s iconic blue bird logo with an \u201cX\u201d on Monday,<\/a> part of a major rebrand teased over the weekend that takes the platform another step closer to the billionaire\u2019s dream of creating an \u201ceverything app.\u201d<br>\nThe new logo, a white stylized \u201cX\u201d on a black background, has also replaced the bird as a badge signifying an account linked to a company employee.<br>\nTwitter\u2019s official account\u2014@Twitter\u2014has also been changed in the rebrand and is now named \u201cX,\u201d showing just the new logo as a profile picture and a bio reading \u201cWhat&#8217;s happening?!\u201d<br><br>\n\n<a href=\"https:\/\/www.businessinsider.com\/twitter-staff-remove-bird-logos-x-rebrand-leave-broken-sign-2023-7\">Elon Musk has started having Twitter&#8217;s iconic blue bird logo removed at the headquarters.<\/a> One sign couldn&#8217;t be taken down as it broke apart, leaving remnants still attached, per an NYT reporter. &#8220;By changing Twitter&#8217;s app name, Elon Musk will have singlehandedly wiped out over fifteen years of a brand name that has secured its place in our cultural lexicon,&#8221; Mike Proulx, a vice president and research director at Forrester, said in a recent blog post.<br><br>\n\n<a href=\"https:\/\/www.huffpost.com\/entry\/twitter-x-elon-musk-reactions_n_64be2e00e4b0229eb56545bf\">Twitter Users Can&#8217;t Stop Roasting Elon Musk&#8217;s &#8216;X&#8217; Rebrand<\/a>\n\n(unquote)<br><br>\n\nImage courtesy <a href=\"https:\/\/www.forbes.com\/sites\/roberthart\/2023\/07\/24\/elon-musk-kills-twitter-bird-logo-in-x-rebrand\/\">NurPhoto via Getty Images<\/a> and <a href=\"https:\/\/www.businessinsider.com\/twitter-staff-remove-bird-logos-x-rebrand-leave-broken-sign-2023-7\">REUTERS \/ Carlos Barria<\/a>\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>(quote) Al Young, joint chief creative officer, St Luke\u2019s \u201c&#8230;getting rid of the perfect little bird icon, which is instantly recognizable and charismatic, in favor of X is not going to be a successful solution for Twitter, in my opinion. X is ubiquitous and it is shorthand for danger. No<span class=\"more-link\"><a href=\"https:\/\/worldculturepictorial.com\/wcp-blog\/twitter-bluebird-lost-to-new-x-logo-elon-musk-rebrand-jack-dorsey\/\">Read More &rarr;<\/a><\/span><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ep_exclude_from_search":false,"_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":""},"categories":[4,8,11,12],"tags":[45,21,49,25,40,35,32],"class_list":["entry","author-wcp-dare-say","post-964","post","type-post","status-publish","format-standard","category-art-and-poem","category-life-nature-society","category-science-and-technology","category-us-and-world","tag-art","tag-business","tag-design","tag-history","tag-internet","tag-news","tag-technology"],"_links":{"self":[{"href":"https:\/\/worldculturepictorial.com\/wcp-blog\/wp-json\/wp\/v2\/posts\/964","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/worldculturepictorial.com\/wcp-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/worldculturepictorial.com\/wcp-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/worldculturepictorial.com\/wcp-blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/worldculturepictorial.com\/wcp-blog\/wp-json\/wp\/v2\/comments?post=964"}],"version-history":[{"count":0,"href":"https:\/\/worldculturepictorial.com\/wcp-blog\/wp-json\/wp\/v2\/posts\/964\/revisions"}],"wp:attachment":[{"href":"https:\/\/worldculturepictorial.com\/wcp-blog\/wp-json\/wp\/v2\/media?parent=964"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/worldculturepictorial.com\/wcp-blog\/wp-json\/wp\/v2\/categories?post=964"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/worldculturepictorial.com\/wcp-blog\/wp-json\/wp\/v2\/tags?post=964"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}